The Power Of Recurring Revenue VS One Time Jobs

Here’s the truth: a business that relies on your constant effort isn’t building wealth.

Here’s why recurring revenue is the real game changer:

Time vs. Enterprise Value: A business that depends on you working long hours has no value to a buyer. It’s a job, not an asset. To create wealth, you need enterprise value—what your business is worth when you’re not in the daily grind.

Recurring Revenue = Higher Enterprise Value: Companies with steady, predictable revenue streams are more valuable. Look at Apple: while iPhone sales have been flat for a decade, recurring services like iCloud and AppleCare have driven its stock price up 10X.

The Subscription Model Wins: Microsoft transitioned from selling Office for a one-time $130 to a $7.99/month subscription. The cash collected up front is lower, but the long-term revenue skyrocketed. After this shift, Microsoft’s stock value increased over 20X.

Enterprise Value Isn’t Taxed: Profit is taxed; enterprise value grows untaxed. Building a business with recurring revenue isn’t just smarter—it’s more lucrative when it’s time to sell.

Recurring revenue builds wealth, stability, and freedom. Focus on creating predictable income streams, and you’ll build a business that works for you—not the other way around.

PS - Massive announcement coming February 1, 2025. Set your calendar! I look forward to sharing. I believe this will transform the home service industry.... and it's free.

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